Top 5 Secret Mantras You Must Adopt to Get Results With Your Podcast SEO Tactics

Podcasts are the contents that not only nourish your website with rich contents but also play an important role in the link building efforts. Traditional contents such as articles blogs, images, and video contents highly traffic driven because of the numerous SEO techniques; the podcasts are often sidelined due to the poor patronage. However, it is to be noted that podcasts are the contents that can build a brand and are quite capable of driving direct traffic. This blog covers five top SEO techniques for your podcast contents.




1. Titling it right

Yes, the title matters. The title along with total number of subscribers and total number of reviews plays a vital role in ranking your podcast in iTunes ranking Algorithm. An interesting title that describes your podcast is all what you need for the visibility. Ensure that the title is unique and keyword centric. And, if your podcast is established you can very well add keyword rich subtitles into the content. Remember, your podcast’s description in iTunes or play store is also searchable. Check with your digital marketing company who can provide you with a viable solution.

2. Advertise your links

If your podcast has been featured in authoritative sites, highlight that in your websites to increase more traffic. This can be done by featuring the social proofs on your home page or on every page. Creating support contents like episode descriptions, show notes, transcripts, worksheets etc. can be added to the content to leverage the SEO techniques. Ensure that you add links in the supporting content piece, so that the users can easily access your other podcast contents

3. Recycling contents

You can always convert your Podcast contents into blogs, slides, videos, or articles and harness the power of your SEO techniques in the recycled contents. This not only establishes your brand value but also improve your website rankings for the specific content. To avail the maximum of SEO values approach the best digital marketing agency in India. Do not forget to add your podcast links in your articles to drive maximum traffic.

4. YouTube searches

YouTube being the second most searched website following Google can be considered as the best place to increase your podcasts’ ‘visibility’. Yes, you heard it right. YouTube is a huge search engine in its own right and not only that it features in the Google searches frequently. You could convert your podcasts into YouTube videos using online convertors or other software by including the actual video in the visuals or collaged slides of your business. You can also add your podcast links in the YouTube description box to attract visitors to your site. Pay attention to the video titles as YouTube SEOs are already a topic by itself.

5. Building links

Building links is an important strategy of SEO. If your podcast is interesting and entertaining enough, building links is possible on its own. You can also request your guest speaker to promote your podcast on his site. Syndicating podcast episodes in social media sites makes it easier for the guests to connect on to your sites.

Digital marketing companies can offer you various solutions to improve traffic to your podcasts. Avail the top class SEO services by investing on the best digital marketing agency India.

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